Neha Gupta
2 min read
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Best Buy Co Inc. (NYSE:BBY) has moved to enrich its electronics product offering with premium charging solutions. On May 26, the specialty retailer confirmed the inking of a strategic partnership with consumer electronics company UGREEN.
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This collaboration will make UGREEN’s mobile accessories, including high-performance chargers, power banks, and wireless charging solutions, available both online at BestBuy.com and in hundreds of Best Buy stores across the U.S. Key offerings include the UGREEN 45W Charger with Retractable Cable, Nexode Power Banks, MagFlow Wireless Charging Station, and more.
By partnering with Best Buy, UGREEN aims to strengthen its footprint in the North American market, ensuring greater accessibility for U.S. consumers. Simultaneously, Best Buy enhances its product lineup with premium charging solutions, aligning with its strategy to boost accessory sales in an increasingly competitive retail landscape.
Nancy Yu, Overseas Sales Director at UGREEN, stated, "We are thrilled to be working with Best Buy, a household name synonymous with consumer electronics in the United States. This collaboration allows us to connect with a vast new customer base and offer them our cutting-edge charging solutions and accessories directly through Best Buy's extensive digital and physical retail network."
This alliance represents a strategic expansion for both companies, leveraging Best Buy’s trusted brand and wide customer reach while delivering UGREEN’s advanced technology to a growing U.S. market.
Best Buy Co. is a specialty retailer that deals in electronic products. The company's product portfolio includes consumer electronics, computing and mobile phones, appliances, entertainment, and home office products. The company also provides installation, repairs, tech support, and membership services. Best Buy operates through physical stores and online platforms under various brand names, including Geek Squad, Insignia, Lively, Pacific Kitchen & Home, and Yardbird.
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