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Pharma packaging: smarter & safer

While drug formulation rightly receives significant attention, packaging is equally crucial — it ensures stability, prevents contamination, facilitates correct usage, and even deters counterfeit activity.

With technological advances and heightened regulatory focus, pharmaceutical packaging is undergoing a transformation that promises smarter and safer outcomes.

This article explores the key innovations and enduring trends shaping the future of pharma packaging.

Smart packaging — once the stuff of science fiction — is now becoming mainstream in the pharmaceutical industry. These intelligent systems go far beyond simply housing a product.

They are designed to enhance patient adherence, monitor environmental conditions, and provide authentication, all through embedded technology.

One notable innovation is the rise of electronic labels and packaging that can remind patients when to take their medication. These packages often include printed sensors or electronic circuits connected to mobile apps.

By tracking usage patterns, these systems can alert users to missed doses or even warn healthcare providers of non-compliance, a particularly valuable feature for patients managing chronic illnesses.

Time-temperature indicators (TTIs) are another smart feature gaining traction.

These devices change colour when a product has been exposed to temperatures outside its safe range — a critical feature for biologics and vaccines that require cold chain integrity.

For global pharmaceutical supply chains, TTIs provide a visual assurance of proper handling, reducing the risk of administering compromised medicines.

Radio-frequency identification (RFID) tags and QR codes are also becoming standard.

These technologies enable real-time tracking of products through the supply chain, bolstering transparency and reducing the chance of diversion or counterfeit substitution. A simple scan can now verify the origin and authenticity of a product, empowering pharmacists and consumers alike.

Counterfeit drugs remain one of the most pressing issues facing the global pharmaceutical industry, particularly in regions with less robust regulatory oversight.

According to the World Health Organization, one in ten medical products in low- and middle-income countries is either substandard or falsified. Packaging, therefore, is on the front line of defence.

Tamper-evident packaging has become a key requirement in many jurisdictions, particularly across the EU under the Falsified Medicines Directive (FMD). Features such as breakable seals, shrink bands, and perforated closures provide clear visual cues that a package has been opened or interfered with.